Qdoba Mexican Eats (/kjuːˈdoʊbə/ kew-DOH-bə) is a chain of fast casual restaurants in the United States and Canada serving Mexican-style cuisine.
What does qdoba mean in English?
Each video opens with an acronym suggesting what QDOBA might stand for (i.e. Queso, Delicious On Basically Anything) before revealing that the real answer isn’t an acronym at all, because QDOBA stands for Flavor. The campaign was developed in partnership with the brand’s creative agency The Many.
How do the British pronounce chipotle?
Is Qdoba owned by Chipotle?
Qdoba — which currently has about 726 stores in 47 states — is the No. 2 fast-casual Mexican chain after Denver-based Chipotle Mexican Grill Inc. Jack in the Box acquired it in 2003, and Qdoba in early 2017 moved its headquarters from Lakewood to its parent company’s offices in San Diego.
David Nilsen is the former editor of Fourth & Sycamore. He is a member of the National Book Critics Circle. You can find more of his writing on his website at davidnilsenwriter.com and follow him on Twitter as @NilsenDavid.