How do I write a good LinkedIn article?

People ask me how to write articles on LinkedIn, so here’s what you need to know.
  1. Start on your home page.
  2. Give your article a headline.
  3. Find art for your article.
  4. Write your article.
  5. Drop in subheads.
  6. Edit your article.
  7. Publish and socialize your article.
  8. Link your article to your profile.

Should you write articles on LinkedIn?

LinkedIn users are sharing content and updates and having conversations. Writing LinkedIn articles is a great way to stand out on the platform, demonstrate your expertise, and get visibility with your target audience.

How do you start an article on LinkedIn?

  1. Step 1: Consider Your Overall Message. The first thing you should do is consider the big picture (i.e., why you want to start publishing articles).
  2. Step 2: Just Start Writing.
  3. Step 3: Choose Your Headline and Image Wisely.
  4. Step 4: Finalize Your Post.
  5. Step 5: Hit “Publish”

How long should LinkedIn articles be?

Length matters; aim for 1500-2000 words. Shorter-form posts are easier to write, but they’re proven to get less shares/engagement. If you hit that 1500-2000 range, your content is more likely to get a boost.

How do you get noticed on LinkedIn?

5 LinkedIn Hacks to Get Noticed in 2019
  1. Optimize Your Profile. LinkedIn profile optimization is so important, yet too many people think a grainy photo and a quick blurb in place of a thoughtfully written bio is enough.
  2. Share and Create Relevant Content.
  3. Post Content at the Best Times.
  4. Connect with Your Sharers and Followers.
  5. Take Advantage of LinkedIn Groups.

What should I post on LinkedIn 2020?

The posting options available on LinkedIn are:
  • Articles.
  • Text only posts.
  • Video only posts.
  • Video and text posts.
  • Image only posts.
  • Image and text posts.
  • Document only posts.
  • Document and text posts.

What should my first LinkedIn post be?

A compelling headline is the first step to getting your article read and shared. LinkedIn articles with “How To” and numbered list headlines (“5 Tips to Create a Killer Marketing Strategy for 2020”) are the most popular. Headlines that ask a question (to be answered in the article) are also effective.

How do I make my LinkedIn posts stand out?

Here’s a quick-start guide to doing so:
  1. Use your best professional headshot for your profile picture.
  2. Develop a strong, polished profile. This is your online reputation.
  3. Add people to your network.
  4. Consistently share links, articles, and content that is relevant to your target audience.

What should I post to get noticed on LinkedIn?

The easiest thing to do is post about your job, occupation, your company, your industry and share that with your network. If you found it on LinkedIn, then just re-share it. A good place to find articles is Twitter. Also, consider the following business newsfeeds and be the first to post big business news.

What should I not post on LinkedIn?

5 Types of LinkedIn Posts That Can Hurt Your Brand
  • Controversial posts.
  • Political or Religious Posts.
  • Sales Pitch Posts.
  • Too Much Personal Information Posts.
  • Anything Negative or Unprofessional.

What is the best way to post on LinkedIn?

Keep it simple: write quick text-based posts that grab attention and drive engagement. Stop using LinkedIn as a one-way street. It’s a give-and-take. Post and then respond and engage with others who like your post to keep them in the loop.

How many LinkedIn followers is good?

Digital marketing guru Jeff Bullas has written that the average number of connections is 930, but I often coach people who have 500, or 100, or even fewer. Some people call a LinkedIn member a “superconnector” if they have more than 1,000 connections; others say it takes 3,000+ to make someone a superconnector.

Who has the most followers on LinkedIn 2020?

Here’s the Top 20 company profiles on LinkedIn in terms of followers
Rank Company Followers
1 Google 17.724 million
2 TED Conferences 17.693 million
3 Amazon 15.048 million
4 LinkedIn 12.155 million
Jul 16, 2020

Can you make money on LinkedIn?

Having now read some of the Medium articles about monetizing LinkedIn during my research, I have learned that although LinkedIn doesn’t pay directly, essentially, you can make money by promoting yourself to LinkedIn members. Simply put, you can use a LinkedIn post to advertise your service.

Which is better indeed or LinkedIn?

Your choice between LinkedIn and Indeed may depend upon your preferences and the particular industry that you work in. Indeed is likely to give your job posting more exposure since anyone can access it, but LinkedIn is still a strong choice if you are searching for qualified professionals.

Can I join LinkedIn without creating a profile?

Having your own LinkedIn profile enables you to take full advantage of LinkedIn’s search capabilities and to see profiles in detail. However, it is still possible to search LinkedIn without an account, though your search results may not be satisfactory.

Is it worth having a LinkedIn account?

The short answer is “Yes.” Even if you choose not to spend a lot of time on LinkedIn, or any time at all, it’s still worth taking 30 minutes or so to set up your complete LinkedIn profile. Recruiters and hiring managers use LinkedIn to search for candidates.

What are the disadvantages of LinkedIn?

As you create a profile or build an active presence on the site, it’s important to also be conscious of some of its downfalls.
  • The Required Investment of Time.
  • Not Everybody is Actively Engaged in LinkedIn.
  • Privacy Concerns.
  • Your Reputation.

Do employers look at LinkedIn?

According to a recent study, over 70% of employers check social media profiles of candidates to learn more about them. LinkedIn is possibly the best tool that a candidate has to showcase her professional persona.